Before embarking on onsite optimisation we firstly identify the correct keywords for your industry. These are the busiest and most popular words for your products and services. After receiving FTP access we then optimise your site with the following SEO techniques.
Title Tags: Each page being optimised is given a unique title.
Description Tags: Each page being optimised is given a Description Tag, (this is a sentence made up of keywords and phrases used by search engines to rank your site.)
Keyword Tags: Each page being optimised has Keywords placed strategically on them. Ensuring search engines pull these keywords, displaying them and your site in their results.
Alt Tags: Search engines can not read text written in images, so we always use ALT Tags to help the search engines understand what the image refers to.
H1, H2 Tags: Heading tags are very important to the search engines, we ensure they are very closely related to the content of the page that they appear on.
Special Text: [like the bold text here]. Special Text is any content on your page that is set to stand out from the rest. This includes bold, underlined, headings and italics. This text is given weight higher than standard content by the search engines. We will identify areas on your site that require special text.
SiteMap: A Google Site map helps overcome problems with dynamic content that Google's robots and crawlers has trouble navigating. To read more.. Click here
